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PH1 expert consultancy
Measure Product Impact
AI is reshaping how people search, decide, and act. In that world, “performance” is being redefined — traffic can look fine while task success stalls, trust erodes, or adoption drops.
PH1 enables product teams to replace proxy metrics with benchmarks that reflect real user outcomes. We make impact measurable and comparable by benchmarking key tasks, identifying where trust breaks, showing performance differences by segment, and proving what improved (or regressed) across releases — so prioritization becomes evidence-based instead of opinion-based.
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OUR VISION
Make impact comparable so decisions stop being guesswork
Most teams have plenty of metrics and still don’t know what changed. PH1 builds scorecards and comparisons tied to real customer outcomes so you can see the blockers to adoption, the segments you’re failing, and the releases that quietly regressed performance — before it shows up as churn.
Benchmark outcomes tied to adoption and retention
Identify trust breaks that block reliance
See performance differences by customer segment
Compare releases to prove improvement or regression
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Types of Projects PH1 Specializes in
Benchmark success. Identify blockers. Ship success.
PH1 builds decision-grade benchmarks that reveal what changed, what improved, and what regressed — so leaders can fund the right fixes with confidence.
AI Performance Scorecard + Benchmarks
Benchmark key tasks and track progress per release
AI Trust & Confidence Review
Identify where users hesitate, stop, or disengage
Customer Segment Performance Analysis
See who succeeds, who struggles, and why
Product Release Performance Analysis
Compare releases: what improved, regressed, and why
Usability Testing & UX Research
Task-based testing that proves improvements work
AI Prototyping & Concept Testing
Test ideas early, improve outcomes before you build
