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PH1 Expertise

Assess market demand for new AI products

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PH1 Expertise

Assess market demand for new AI products

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PH1 Expertise

Assess market demand for new AI products

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PH1 core capbility

YEARS EXPERIENCE

6 to 8 years

TYPICAL CLIENT

VP Product, VP Marketing

NECESSARY TIMELINE

2 to 3 months

BUDGET NECESSARY

Up to $50,000

Our POV

AI products fail when demand is assumed. Technical capability does not create adoption. Demand must be proven through evidence that users find the product useful, trustworthy, and worth changing behavior for.


PH1 gets the answers necessary to prove that your AI product will deliver the competitive advanatages and drive customer value you need.

What We Do

We test market appetite for AI-enabled products and features before you commit to build. We evaluate what users expect, what they will trust, what they will pay for, and what would prevent adoption.

What We Deliver

  • Evidence of demand, hesitation, or outright resistance

  • Adoption likelihood assessment and key barriers to usage

  • Value drivers users care about and messaging implications

  • Go / refine / stop recommendation based on findings

When This is Essential

  • You are considering building a new AI product or major feature

  • Leadership wants proof before allocating engineering resources

  • You need to avoid “demo good, usage bad” outcomes

  • Competitors are moving and you need a grounded decision

Combine With These Services

  • Develop AI product strategy & use cases to ensure validated demand informs which AI opportunities are prioritized

  • AI product testing & UX improvement to translate demand insights into experiences users can confidently adopt

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Submissions

Submit Your Brief or RFP