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PH1 core capbility
YEARS EXPERIENCE
6 to 8 years
TYPICAL CLIENT
VP Product, VP Marketing
NECESSARY TIMELINE
2 to 3 months
BUDGET NECESSARY
Up to $50,000
Our POV
AI products fail when demand is assumed. Technical capability does not create adoption. Demand must be proven through evidence that users find the product useful, trustworthy, and worth changing behavior for.
PH1 gets the answers necessary to prove that your AI product will deliver the competitive advanatages and drive customer value you need.
What We Do
We test market appetite for AI-enabled products and features before you commit to build. We evaluate what users expect, what they will trust, what they will pay for, and what would prevent adoption.
What We Deliver
Evidence of demand, hesitation, or outright resistance
Adoption likelihood assessment and key barriers to usage
Value drivers users care about and messaging implications
Go / refine / stop recommendation based on findings
When This is Essential
You are considering building a new AI product or major feature
Leadership wants proof before allocating engineering resources
You need to avoid “demo good, usage bad” outcomes
Competitors are moving and you need a grounded decision
Combine With These Services
Develop AI product strategy & use cases to ensure validated demand informs which AI opportunities are prioritized
AI product testing & UX improvement to translate demand insights into experiences users can confidently adopt
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Submissions